You have almost completed writing your new book and you have also arranged for the publishing.
You rush and complete the manuscript, get proof-reading, editing& layout done, added illustrations, got the book front cover design done from a professional self-publisher.
Your book will now be ready for sale. But unless you market it through Amazon self-publishing facility, your audience read it, you climb up the chart of bestsellers; you will not be able to achieve that phenomenal accomplishment.
Just think about it! The whole thing was just so that your audience read what you have written. This is where marketing comes in. Though the ways are unique, some of cliché processes are:
Share and re-share on social media
The more you’re visible on the social media, the more you will be followed. Don’t shy away from screaming from the pages of Facebook, Instagram, Linked-in, Twitter, though it may seem boastful.
Your followers will understand your writing style, they read excerpts of the book, they buy your books, like it, refer your books to their friends; and so your fan base and audience increases.
An author’s website is necessary for that. A professional book-publishing UK company such as White Magic Studios will aid you in this. Mind you- only creating will not work. You have regularly keep in touch with social media to be visible.
A launch team is effective
Create your own cheerleading group (your fans & followers) to beat your drums for you. Offer them exclusive access, discounts, VIP status to spread the word about your book.
It’s a wise idea to get reviews for your book, attend events, offer pre-order even before your book is published. Approach a good book reviewer to review your book. Award them for referrals. Boost Facebook ad engagement with your contact list.
Partner with another writer/influencer
Don’t feel hesitant to increase your network by partnering with another writer you know. Both of you will be happier with the increased base of audience of people you both know personally and professionally. The partnership possibilities are endless if you consider content swap- promoting each other’s projects on your social media pages. If you can rope in a popular influencer to suggest your book to her followers, you can be assured that they’ll check your book at least once.
Ask for help
Do not shy away from asking your friends, family, acquaintances, neighbours, colleagues, followers to spread the word about your book and you’ll be amazed by the results.
Create an e-mail list and send out the mails wherever it deems necessary. Sending texts, especially a voice text is very innovative and effective way to reach out to your fans. It gives a personalized touch to your communication, which people like. Talk about your book at family & social gatherings, or at recess at your job, or maybe tell your badminton club…
And remember: Networking is a priority for all professionals regardless of age, location, industry, position or educational background; and should be done on a regular basis to extend our web of contacts. Kindle self-publishing Amazon helps a lot in this direction.