Being a self-publishing writer in the UK or anywhere else, you understand the responsibilities that you need to take on your own. Despite teaming up with a genuine agency like White Magic Studios for hassle-free self-publishing, you have to go beyond to find out effective solutions to loom-large the promotional activities stand out. The good news is that White Magic Studios is also becoming a thriving explainer video agency, supporting multiple brands and companies to boost conversions, followed by sales, with their outstanding creativity.
Besides depending on Amazon advertising, PPC, SEO, blogging and social media posts, to increase engagement and track more interested buyers, discuss with the agency about creating an explainer video for better branding for more engagement after Amazon self publishing UK or any other online platform.
Today, you will find digital readers outnumbering those who prefer carrying heavy books. Mostly, while travelling for their work, school, or college, most readers are found swiping their mobile phones or tablets, and many of them read eBooks on those devices. While some listen to the audiobooks to save time and relax their eyes instead of reading the book. Today, voice artists are in high demand with the massive success of audiobooks. However, AI can be your cheap alternative as well.
Let’s find out how an explainer video agency can support your self-publishing writing career —
What is an explainer video?
A strong marketing tool summarising your products (books) or storytelling a brand’s offering to provide a complete insight about the product or the company to the target audience. Among various forms of explainer videos, a company overview is the most significant of all. However, product or service overview followed by a hybrid meet the team is also on the priority list, considered excellent to create an instant connection with the target audience, despite the various other options from SEO to social media marketing and so on.
Tell your audiences about your recently launched book on Kindle
Like many self-publishing writers, if you have recently launched a book via Kindle Direct Publishing UK then letting your target audience know about it is equally important, as after the massive hard work, you would like to see the increasing conversions. With an explainer video, you can get the job done fast. It can also work as a trailer for your book to let the target audience know what thrill is writing for them inside it.
It saves time
Despite releasing digitised versions of your book by availing of audiobook and eBook conversion services, launching a trailer is a must these days. Let the explainer video agency help you with that so that, with a single click, the future readers can get a glimpse of what the book is all about. It will increase the conversion rate. Share the video not only on social media but also in the product description space to allow the traffic to check out the video to learn more about the book, instead of reading any verbose product description.
It saves their time.
Grabs attention faster
A study says that an average human attention span is eight seconds. Here lies the efficiency of the explainer video agency professionals who design the video so smartly that within eight seconds, they can grab the attention of the watchers. Hereafter, the storytelling must have a perfect balance of thought, purpose and speed to tell the audience about the book. It should be spicy as well to make it worthy of selling more copies.
Easily sharable
Create a YouTube channel and share this explainer video as a part of the promotion for your new book. Also, as an established or debuting writer, you know the value of having an official website along with Instagram, Facebook, X-handle and other social media accounts.
Sharing the explainer video in all these channels is possible. You also need to do SEO to increase the traffic influx daily and faster than ever to hype the conversion rate. These videos are made with all the inputs to make them worthy for SEO performance.
Fantastic option for branding
What can be more effective for branding than explainer videos? With a strategically designed product explanation, you can reach out to a larger target audience. Instead of reading a big description and even a review, today’s consumers look forward to media that saves their time. Make sure the video is created with that efficiency so that they stop scrolling down in milliseconds.
Unbeatable for marketing strategy
You can say, explainer videos work as ice-breakers. Both the product and the audience get an opportunity to introduce each other via the explainer videos. It’s more like a first-time date where you get a chance to know each other over dinner or drinks. It also helps immensely with sharing and with word-of-mouth marketing.
The video makers know the value of “first impressions”. Therefore, they put their best efforts into creating a highly purposeful and unbeatable video for branding your book along with you as a writer seeking to make a strong career.